What we do

We don't just run your marketing. We optimise your entire business.

They’ll run your Meta ads. Maybe create your content too. They’ll send you monthly reports with pretty charts showing ROAS and CTR.

But they won’t tell you:

If your unit economics support your customer acquisition cost
Whether you’re actually acquiring new customers or just retargeting existing ones
If your marketing is driving profit or just revenue
How all your channels work together (or don’t)

At MADE., we’re different.

We don’t just execute tactics. We build operating systems using The MADE. Growth Framework—ensuring every marketing decision drives sustainable, profitable growth.

Before we touch your ads, content or any marketing we build your foundation. This is what separates us from every other agency.

M - MEASURE Your Business Foundations

We start by building your unit economics model:

Your true contribution margin (after COGS, shipping, returns), your sustainable customer acquisition cost, your breakeven and target marketing efficiency ratio, what healthy growth actually looks like for YOUR business.

Why this matters: You can't scale profitably if you don't know your numbers. Most brands are guessing. Our clients know.

A - ANALYSE Performance Across All Channels

We set up systems to track what actually matters:

Daily performance monitoring (without drowning in data), strategic forecasting based on business fundamentals, multi-channel attribution (what's really driving sales), monthly P&L validation to keep strategy honest

Why this matters: Platform dashboards lie. Meta takes credit for sales it didn't drive. We track truth.

D - DECIDE With Confidence

Every marketing decision gets backed by your unit economics:

Should you scale Meta or fix your retention first? Is TikTok ads worth it for your margins? When to launch new collections vs. clear old inventory. How to allocate budget across channels strategically.

Why this matters: Stop making reactive decisions based on what your competitor posted. Make strategic choices based on what YOUR business can afford.

E - EXECUTE For Sustainable Growth

We implement strategies that work together:

Paid ads optimised for profit, not vanity ROAS. Content that converts, not just collects likes. Retention systems that bring customers back faster. All channels working together as one system. together:

Why this matters: Marketing isn't about doing everything. It's about doing the RIGHT things in the RIGHT order for YOUR stage of growth.

Growth Consulting

Strategic guidance that treats your marketing like a business, not just a channel.

Included in our advertising services or standalone, we don't just advise, we work as your fractional CMO to build and maintain your marketing operating system.

Perfect for: Style-led brands that need CMO-level expertise without the $180K+ salary. You get strategic guidance that ensures every marketing dollar drives profitable growth.

Unit economics modelling

Forecasting & budgeting

Multi-channel Strategy

Strategy sessions & support

Paid Advertising

Ads optimised for profit, not vanity metrics.

We take an omnipresent approach to paid advertising—ensuring your brand shows up consistently wherever your audience is. But unlike other agencies, we optimise for contribution margin and MER, not just ROAS.

Perfect for: Style-led brands making $20k per month who want profitable growth, not just revenue spikes that disappear next month.

The difference: We separate new customer acquisition from retention. We track MER, not just ROAS. We optimise for your business fundamentals, not platform metrics.

Meta Ads

Pinterest Ads

Google Ads

Strategy, Design & Editing

Content

We create content that drives real business results, from paid ad creative and UGC to full campaign production at MADE.HAUS. Every piece is built with your customer journey and conversion goals in mind, not just aesthetics.

Perfect for: Style-led brands that need high-performing content without coordinating multiple vendors. We handle strategy, production, and optimisation.

With our 1,200 sq ft MADE.HAUS studio and in-house creative team, we control quality from strategy to execution—no outsourcing, no delays.

Graphic Design

Photography & Videography

User Generated Content

Ad & Organic Content

Business Location Shoots

Launch/Campaign Content

Loyalty & Retention

The easiest way to increase profit? Get existing customers to buy more and come back faster. Most brands obsess over acquiring new customers while ignoring their most valuable asset: existing customers. We build strategic retention systems that maximise customer lifetime value.

Perfect for: Brands with a repeat purchase rate below 25% or average time-to-second-purchase over 90 days. If you're constantly chasing new customers because existing ones don't come back, this is your biggest growth opportunity.

The difference: This isn't just "email marketing." It's a complete retention system built on your unit economics, designed to bring customers back faster and increase their lifetime value.

Customer Journey Mapping

Email & SMS Strategy

Customer Personalisation

VIP & Loyalty Programs

We love talking all things and answering questions. See the most common enquiries below.

What distinguishes us from other agencies?

At MADE., we do things differently. Unlike most agencies, we start with strategy as the foundation of everything we do—it’s in-built into our services because we believe great marketing starts with a solid plan. Forget cookie-cutter approaches; we craft tailored strategies and campaigns designed for your unique needs. Each member of our small but mighty team specialises in what they love and do best, so you’re always working with an expert. Plus, we’re big on collaboration—constant communication and a hands-on, agile approach.

What type of businesses do you work with?

Our specialties lie in skincare, health-focused products, fashion brands, and clinics, including skin, aesthetic, wellness, and health.

To ensure we can deliver the best results, we require your business to be generating a minimum of $15-20k per month.

How do you measure success for your clients?

As mentioned, we outline a strategy before working with any business. This means setting realistic outcomes tailored to your goals, backed by your data, industry trends, and market conditions. Success for us isn’t about vanity metrics like impressions or reach—it’s about achieving measurable results that drive real business growth. Whether it’s increasing revenue, improving lifetime value, acquiring new customers, or enhancing profitability, we track the KPIs that matter most to your business. We also provide transparent reporting and regular check-ins, so you’re always in the loop on how our efforts are delivering value.

How quickly can I expect to see results?

As mentioned, we don’t talk s**t at MADE.—guaranteeing results is impossible because so many factors come into play. BUT we show you projected data and outcomes based on real figures—the data doesn’t lie. As a client of MADE., we expect you to be part of the success. If we’re only managing part of your strategy, you need to bring your part to the table too, so together we can deliver the results you’re looking for.

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