about
about
about
about
We hate the word agency.
If you hadn’t noticed, we like to do things a little differently around here.
- ABOUT MADDI
I could tell you how great I am, but that would make me sound like every other marketing guru. Plain and simple, I’ve spent over 10 years in the marketing industry—launching, growing, and scaling brands.
More importantly, I’ve helped dozens of beauty, aesthetic, and wellness brands thrive. In the past three years since founding my agency, I’ve gained deep industry insights into the core challenges brands face: untested offers, poor stock images, lack of video content, and underutilised marketing channels.
That’s why I developed my own refined method, built over years of experience, to ensure brands see real growth.
And just to toot my own horn… I was recently named a Top 40 Under 40 by InDaily and a Top 50 Small Business Leader by Inside Small Business Australia.
- WHY WORK WITH US
Stop winging it. Stop wasting money. Work with a team that gets you to your first million—and beyond.
A team of marketers who are specialists not generalists
Most agencies have a single employee juggling ads, emails, and even design—making them a jack of all trades but a master of none. At MADE., we do things differently. We’re a small team, but each member focuses solely on what they love and excel at. This means you have a team behind you working on all aspects of your marketing.
We don't talk s**t
If you’ve listened to Maddi on TikTok or her podcast, you know she’s not afraid to call agencies out on their s**t. The truth is, we tell it like it is. Most agencies tiptoe around the truth, afraid of offending their clients—we’re the opposite. If your website needs work, we’ll tell you. If your packaging design isn’t cutting it, we’ll say so. For marketing to succeed, everything needs to work together, and that means being honest with each other every step of the way.
No bro talk or unrealistic expectations
Honestly, marketing is hard. But we don’t hide behind vanity metrics like reach, impressions, or even in-app ROAS. We track marketing performance indicators and MER showing you how our marketing drives new customers, improves LTV, and increases profit.
Communication and agility
It might sound cliché, but our clients really do become our friends. We keep constant Slack channels open because, honestly, how else do we become part of your team if we’re not talking every day? On top of that, we pride ourselves on being agile—no extra charges for re-launching campaigns, adding new ad sets, or quickly iterating on creative (unlike most agencies).
meet
Powerful like an agency. Personal like an in-house team. We’re your boutique digital marketing allies.
your team
Madelene
Founder
Brooke
Project Manager
Whitnee
Digital Designer
Victoria
Media Buyer
Alyssa
Visual Content Creator
Are you ready to?
get MADE.
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